PRESS RELEASE
Saxdor Yachts Announces New Dealer Structure in the Adriatic with Newera Yachting
01 September 2025
Saxdor Yachts – the fastest growing European boat brand redefining innovation in modern boating – is pleased to announce the consolidation and expansion of its dealer structure in the Adriatic region. Longstanding partner Vrtinc Navtika is rebranding as Newera Yachting, taking on an expanded role as the official Saxdor dealer for the Adriatic region, with operations now covering Slovenia, Austria, Croatia, and Montenegro.
The move represents a strategic step in Saxdor’s ongoing commitment to streamline its international dealer network and enhance customer experience across Europe. By consolidating under the Newera Yachting brand, Saxdor aims to provide a more unified and premium service offering to clients throughout the Adriatic coastline.
As part of this reorganization, BEN-KOV, Saxdor’s dealer in Montenegro since 2022, will now operate as a sub-dealer under Newera Yachting, continuing to serve local clients while benefiting from the resources, expertise, and support of a regional structure.
“Newera Yachting has been instrumental in developing our presence in Central and Southeastern Europe,” said Jon Hautamäki, Sales Director at Saxdor. “This consolidation reflects our trust in their team and their deep understanding of our brand and product philosophy in a market which remains vital for us, with its mix of seasoned boaters, growing marinas, and attractive destinations.”
“We’re proud to strengthen our partnership with Saxdor and take on a broader role in the Adriatic region. It’s a brand we truly believe in: innovative, dynamic, and aligned with what our customers are looking for” added Boštjan Granda, Managing Director at Newera Yachting.
With years of hands-on experience and a team deeply familiar with Saxdor’s product range and brand philosophy, Newera Yachting is well-positioned to build a stronger, more cohesive presence for Saxdor in this strategic area of the Mediterranean. This announcement is part of the brand’s global expansion strategy, with a presence spanning five continents and 150 locations.
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Camilla Melinossa
Sculati & Partners
+39 3493399554
camilla.melinossa@sculatiandpartners.com